The People’s Car

In 1933, the head of the National-Socialistic German Workers’ Party desired to create a car that the common man could drive. Having recently become Chancellor, the leader quickly had the means to implement his plans, and soon after, Volkswagon (“People’s Car”) was born.

Stressing the failure of capitalism, the leader saw himself as neither right nor left, but somehow superceding the old ideologies of the past. He sought a Third Way, wherein the government could be involved directly in the economy as it was necessary to benefit the common people. Always and everywhere, the government would promote the common good, and urge the people to put the good of the country ahead of their selfish desires.

With the Great Depression of the 30′s as the backdrop, the leader stressed the need for affordability, easy financing and fuel economy. The current vehicles were simply too expensive, and too fuel inefficient in the eyes of the government. What would benefit everyone the most, would be if the people drove a car designed in collaboration with the government.